Our Mission
Our mission is to fight poverty in rural Liberia by promoting women’s entrepreneurship and increasing access to finance, technology and sustainable business development tools.
Financial
Inclusion
Access to financial tools is crucial to creating opportunities and fostering economic growth.
Technology
Access
Access to technology improves market access and adds value to businesses.
Sustainable Development
Focus on grassroots initiatives that include the voices of local counterparts.
Fostering Economic Growth
Liberia's significant strides toward economic growth, educational parity, and greater protections for women's rights have not translated to equal opportunities for women in the workforce.
The majority of Liberians work in the informal economy, and, as in countries around the world, women still comprise the majority of these laborers.
Seventy-four percent of all female workers in Liberia are informal laborers, and 41 percent of university-educated women work informally, compared to 24 percent of university-educated men.
The most significant challenges faced by female informal workers, such as market sellers and street vendors, include a lack of access to credit and banking services, limited financial literacy and business training, few social protections or childcare options, harassment from citizens and local authorities, and poor sanitation within marketplaces (Council of Foreign Relations)
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